Profile, overview
As a sales and marketing professional, I’ve helped organizations of all sizes, including nonprofits; NGOs companies from the F500 to SMB. Mostly in the technology industry, but my experience spans a wide range when it comes to marketing. Analytics, reporting, data.
Skills & Work
Working web app demonstrating some basic REST API calls and responses, built on Node.js, with Express as the server framework on top.
Work …portfolio, art, graphic design, visual stuff
See also: Résumé
- Business skills
- Sales and Channel Sales. I have sold directly, working with the customer. I have sold indirectly, working through channel partners. I have done acquisition/new logo sales and account management. I perform consistently. I almost always hit my assigned quota and usually exceed it.
- Hardware. Client devices and data center infrastructure. 1U servers up to blades and various top-tier units capable of high-performance computing.
- Telecommunication services (usage-based models) + all the regulatory craziness that goes along with them.
- Software/SaaS. Also, hyperconverged software like Nutanix, SimpliVity (now HPE SimpliVity) and StorMagic.
- Selling professional services and consulting. I ran my own marketing consultancy for a minute.
- Supply chain and distribution. I have worked up and down the IT distribution chain with companies like D&H, TD Synnex, Arrow, Avnet, Ingram Micro, etc.
- Sales and Channel Sales. I have sold directly, working with the customer. I have sold indirectly, working through channel partners. I have done acquisition/new logo sales and account management. I perform consistently. I almost always hit my assigned quota and usually exceed it.
- Writing
- Copywriting. Writing to sell. Taglines, hooks, pitches, copy for emails, mailers, ads, and anything else. I am great at naming things and branding things in memorable, unique ways.
- Content.
- Engaging, captivating, and interesting writing for websites, blogs, articles, social media posts, whitepapers, datasheets, one-pagers, and really anything someone, somewhere might read. Whoever it is, they will enjoy reading it.
- I embrace: clarity, short sentences, the active voice, simplicity, and brevity.
- I avoid: bloat, fluff, buzzwords, unnecessary jargon, fancy words, the passive voice, gerunds, and circuity. * Ok, ok…I know I just said that I avoid fancy words. 'Circuity' is just so perfect here. It means 'not being direct' and it sounded so much better than using 'not being direct' or 'indirectness' in that list.
- Copyediting. Making what you already have written even better. Also, eliminating any mistakes in spelling, grammar, or usage.
- I’ll follow your style guide. But unless otherwise specified, I default to (in order) the Associated Press Stylebook (APA); in those cases where a ‘journalistic’ treatment of language would make something sound weird, I go to Modern Language Association Style (MLA) and ultimately tend toward Chicago Style.
- Specific references are “Garner’s Modern American Usage, Fifth Edition,” “Webster’s New World College Dictionary, Fourth Edition” and “Elements of Style,” by Strunk and White.
- Regardless of what any of the above sources recommend, I don’t use Oxford commas. If it’s in your style guide, or if you ask nicely, I will use them, but I won’t like it.
- Telecommunications industry and regulations
- Messaging
- The Campaign Registry ("TCR")
- 10DLC Registration
- Ensuring CTIA compliance—making sure you're not getting flagged for SPAM or prohibited content (SHAFT-C)
- Aegis Mobile and other vetting services
- Toll-Free Verification
- Message deliverability issues
- All intermediaries and aggregators.
- Carrier (AT&T, Verizon, T-Mobile, etc.) relations, surcharges on messages.
- The Campaign Registry ("TCR")
- Voice
- Federal Communications Commission ("FCC") laws and regulations. (I am not a lawyer and cannot give legal advice—but I know some good ones specializing in telecommunications!).
- Registering in the Robocall Mitigation Database ("RMD") and maintaining up-to-date records there.
- Messaging
- Design
- Graphic/visual design:
- Sketch
- Adobe Creative Suite
- Affinity Designer, Affinity Photo
- iMovie
- Sound engineering and design:
- Logic Pro
- Ableton
- FL Studio (formerly FruityLoops)
- Graphic/visual design:
- Software
- Productivity
- Microsoft Office Suite, Microsoft 365, Office or whatever Microsoft chooses to call the collection of Word, Excel, PowerPoint, Outlook, OneNote, Microsoft Teams, Vizio, Access (yes, even Access) apps now or in the future.
- All of Google Workspace.
- Slack
- Atlassian. Trello, Confluence, Bitbucket, Jira
- Sales
- Salesforce
- Salesforce HVS
- LinkedIn and LinkedIn Sales Navigator
- Outreach
- SEMrush
- Gong
- Clari Copilot
- ActiveCampaign
- Mailchimp
- Marketo
- Pipedrive
- SAP’s CRM
- Callidus Cloud
- Google Analytics
- Productivity
- Operating systems
- MacOS. Bash and zsh shells.
- Various Linux distros. Particularly Debian, Ubuntu server and desktop, CentOS.
- Windows. CMD, MS DOS command shell, and PowerShell.
- Programming languages
- JavaScript and Node.js
- HTML and CSS
- Bash and zsh scripting
- Ruby and Perl
- Programming/Development-adjacent
- Git
- GitHub
- Regular Expressions
- Web Development
- CSS/CSS3
- HTML/HTML5
- Sass (SCSS)
- SVGs
- JSON
- CSS/UI frameworks (Tachyons, Tailwind CSS, Bootstrap, Semantic UI)